These were all the thoughts that would run through my head each time I would consider sitting down to design a site to promote my independent PR consultancy. But probably the biggest hurdle of all, what photos would I even use?
I knew I needed to get headshots done, and so I looked to Autumn to pursue getting my headshots done with the idea in the back of my mind that once I finally had the photos, I would actually create my site. Autumn spent thirty minutes with me, took a whole bunch of great photos and within 24 hours they were back to me, edited and amazing. Within one week's time, I launched a website for my consultancy after being website-less for over 2 years. Having one set of consistent and professional photos to help illustrate who I am, was the fire I needed to complete this critical task to invest in myself and my business. Photos are such a big part of telling your story in the digital age, and the quality of those photos really can bolster your credibility while the style can help you capture your voice.
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Sometimes it's hard to actually show how budgets effect photo and video production value. In this example, Sandwich Video was asked to create three separate campaign videos about the same product - each on separate budgets of $1,000, $10,000, and $100,000. While I don't do video, I found this to be a really helpful explanation of how a budget impacts what we (as creatives) are able to accomplish for our clients. Can you tell the difference?  I found these videos to be extremely helpful. What do you think? Happy Friday! Autumn |
Writing and vlogging to entertain, educate, expose, and encourage.
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