BLOG + VLOG of AUTUMN THEODORE PHOTOGRAPHY
Yes, I wrote about this before, but I wanted to show you how to quickly get better hair for your headshot in a video!
Don't want to spend money on a reflector? Here's how to make one at home - for free!
Apologies for the video quality - I wanted to take a helpful clip from another video I recently made for a workshop! :) Also, I shared some additional reflector tips for portraits in another blog post.
Here are three reasons to consider whether to hire a professional or amateur:
The lesson: hiring an amateur costs you not only money, but time. Two very important commodities in life are time and money - which one do you want to save?
Way ahead of the event
Ask your photographer to do a walkthrough with you - they will be able to share insight into space setup and lighting - which directly affects their abilities to provide professional images. (Because you don't want photos to turn out like this.)
Days ahead of the event
Provide your photographer with a shot list - it can be as broad or as specific as you like. Plus, if you let the photographer know how the images will be used (website? social media? print materials?) it will help them capture what you need.
After the event
Like their photos? Is this an annual event? I bet if you ask them to hold the calendar date for the next year, they will. :) Easier to ask now than scramble trying to find a new photographer at the last minute.
Is there a certain "side" of your face that looks better for a portrait? Watch my new video to find out!
I typically work with Autumn around four times a year to do seasonal photos to refresh my webpage and gather photos for my instagram/Facebook pages.
When we do shoots, they’re either 30 or 60-minutes and I always have one mission in mind: get as many different photos as possible.
When thinking about instagram, I have to think about how the photos look together on the 9-photo grid that you see when clicking on someone’s profile. So it’s not helpful if I have 9 photos of me, in the same outfit, in the same location, in the same pose. I need different outfits, different poses, different locations to get as many different photos as I can to have a diverse collection to use on my instagram.
So before a shoot with Autumn I consider a few things:
So there you have it my friends. Simple ways to maximize your time with your amazingly talented photographers to make the most of both of your time and get as many unique photos as possible. Happy shooting!
Problem 1: your business Instagram doesn't have a business account
What?! Why? This unlocks your ability to display more info about your business as well as view analytics.
Problem 2: you aren't giving users easy ways to contact you
Like I said, switch to a business account so that you can create quick links for users to call, email, or get directions to your business. (How to switch? Google it. Details are everywhere.)
Problem 3: (this one drives me crazy) your brick and mortar's address isn't listed
I came to your Instagram, loved your brand, saw the great photos, and want to visit your physical location to eat/buy/do/see all the things...why isn't your address listed? I don't want to have to now go to another webpage or app to Google your business name and try to find your address. MAKE IT EASY FOR YOUR WANNABE CLIENTS. You do want their money, right?
Problem 4: your bio doesn't talk about what you do or who you are
One time I went to a really cool instagram with gorgeous images of people inside homes - I couldn't tell if it was a travel magazine, a clothing retailer, or a lifestyle blogger. Since I didn't want to spend the time doing my research, I kept scrolling. If you want people to connect and engage with you on social media, be clear about who you are and what you do.
Problem 5: you want to link to your website but also share another link (for an ad, a special product, an event ticket link, etc.) but don't want to replace your website link
Try something like linktr.ee to post several links from your profile page.
As always, I hope this is helpful!
Events are sometimes hard to shoot. This event was the perfect example of how a client's needs and my needs don't always overlap. (And who is right? The client, of course. I just have to educate them about what will happen if we go with their choice.)
I've written about the exposure triangle before. There are lots of things I can do to take a photo in a dark situation. However, the more I use those techniques (without flash), the grainier the photo will be come. (Because my camera is basically trying to suck the light into the photo, but can only do so much if the room is dark.)
So why wouldn't I use flash? Well here's the difficult part about some events I shoot: the client wants a dark room because, hello, ambiance! I don't disagree. However, I need light, and there are only two ways I can get it: turn up the lights (clearly can't happen based on the preferred ambiance), or use flash - which is sometimes even MORE obtrusive than having lights turned up higher. So what does a photographer do? We do the best we can - but sometimes that means pretty grainy photos.
Writing and vlogging to entertain, educate, expose, and encourage.
A few of my favorite shots, available for purchase for both personal and commercial use. SEE GALLERY
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