Autumn Theodore Photography

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  • PORTFOLIO
    • Brand Photography
    • Portrait Photography
    • Product Photography
    • Event Photography
  • BLOG
  • ABOUT
  • CONTACT

FOCUS FRIDAY

BLOG + VLOG of AUTUMN THEODORE PHOTOGRAPHY

If you think hiring a professional is expensive, try hiring an amateur

6/27/2019

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Hiring an amateur is sometimes a great choice since you need to save money and they need more experience. Your project might not have the budget for a professional, so you consider your options.

And there's nothing wrong with it at all - and it's how everyone starts out their new career path, including me - I was an amateur photographer for 4 1/2 years prior to being self-employed!

However, there are some additional expenses that come with hiring an amateur that you may not have considered.
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Here are three reasons to consider whether to hire a professional or amateur:
  1. You may have to schedule a re-do (either with the amateur, or with a professional).
  2. Amateurs may not yet have good communication or organization skills, therefore lengthening the process.
  3. More creative direction might be needed by amateurs

The lesson: hiring an amateur costs you not only money, but time. Two very important commodities in life are time and money - which one do you want to save?

Happy Friday!
​Autumn
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Getting better event photos

6/21/2019

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I work with tons of companies who need corporate event photography. My contacts are the folks in charge of event photographer procurement - usually meeting and event planners, communications managers, or marketing directors.

I wanted to share a quick list of how to be sure your photographer gives you exactly what you need on the day of the event!
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Way ahead of the event
Ask your photographer to do a walkthrough with you - they will be able to share insight into space setup and lighting - which directly affects their abilities to provide professional images. (Because you don't want photos to turn out like this.)

Days ahead of the event​
Provide your photographer with a shot list - it can be as broad or as specific as you like. Plus, if you let the photographer know how the images will be used (website? social media? print materials?) it will help them capture what you need.

After the event
Like their photos? Is this an annual event? I bet if you ask them to hold the calendar date for the next year, they will. :) Easier to ask now than scramble trying to find a new photographer at the last minute.

Happy Friday!
Autumn
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Why your headshot should be on your website

6/14/2019

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Such a simple concept! (And no, I'm not trying to sell my services. I'm educating!)

"I hate having my photo taken."
So do I.

"I don't want my picture to be the "face" of my brand."
It doesn't have to be, but you also shouldn't really be hiding your face, especially as the owner of a small business.

"No one want's to see my face."
Yes, they actually do. If someone is about to meet with you in person for the first time, knowing what you look like will prepare them to find you in a coffee shop, AND set them at ease that your'e a real, live human being.

Happy Friday!
​Autumn
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What is your "side?"

6/4/2019

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​Is there a certain "side" of your face that looks better for a portrait? Watch my new video to find out!

Happy Friday!
​Autumn
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EMAIL
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